The 2023 Guide to WooCommerce

As more and more businesses have embraced WooCommerce as their most preferred platform for online stores, it has only rendered WooCommerce more popular and trusted. eCommerce stores have turned to WooCommerce repeatedly to power their shopping carts, display personalized products, gather customer reviews, order management, secure payment processing, and much more. It’s WooCommerce features that make the platform what it is today.

With such advanced features, WordPress WooCommerce has undoubtedly become the most popular CMS (content management system).

In this 2023 guide, we will outline the ways in which you can utilise the platform to turn any website into a fully functioning online store.

So, what is eCommerce?

With WooCommerce, newcomers and small business owners can get up and running quickly, and WordPress developers can create elaborate websites because the software is free and open source. It is search engine optimizable, can handle a wide range of media types, and can be customized with a variety of themes and plug-ins.

Most importantly, it is free and easy to use. Some of the most relatable features of WooCommerce include browsing and managing products, a cart page, a checkout page, shipping options, and different ways for customers to pay. That’s pretty much the basic flow of any eCommerce store, and WooCommerce does it seamlessly.

WooCommerce stands at nearly 30% of all eCommerce websites, and it is rapidly growing.

Integrated E-Commerce Fulfilment with Allegro Logistics

With extensive hands-on experience with e-commerce fulfilment, a chain of trusted courier partners, and impressive facilities, Allegro Logistics can help you achieve a cost-effective, speedy and efficient shipping strategy. We use modern fulfilment software to keep you and your customers updated every step of the way, from stock arrival in our warehouse, to pick and pack then shipping.

It all begins with a phone call! Get in touch today and discuss your e-commerce business with us. Let us help you make customers happy with quick delivery, great customer service and good-looking packages.

What can you sell with WooCommerce?

There are no limitations to what you can sell with this platform. The list below states some of the options available:

  • Physical products – Like any other average eCommerce store, WooCommerce supports setting up product pages so you can sell physical products that can then be delivered to your customer. You can add product images, their dimensions, custom attributes like sizes and colours, different prices based on various product attributes, and product descriptions, among other features.
  • Virtual products – WooCommerce has an entire system to manage and support the sale of digital products that are downloadable after purchase. Like physical products, you can set up the digital product on your WooCommerce store, and the platform will manage who, when, and how a person can download that product. You can set rules, and they’re easily configurable so that only paying customers can download the product.

Services and other payments – You can also use WooCommerce to sell services. If you are a home cleaning service and you want to list your services and other information on a WooCommerce website, you can do that too. If you’re a consultant and your “product” is your consulting services and time, you just make the payment with WooCommerce and handle the rest outside that system.

Is WooCommerce safe to use?

WooCommerce is maintained by WooThemes, a company with a proven track record in the WordPress community. Since WooCommerce is built on top of WordPress, which is a secure and well-maintained platform that is used by millions of websites worldwide, it is incredibly safe to use.

WooCommerce is regularly updated with security fixes and improvements, and the code is reviewed by a team of experienced developers to ensure that it is safe and secure. Additionally, WooCommerce integrates with other WordPress plugins and themes, which are also subject to regular security audits and updates.

Does WooCommerce support taxes?

Yes, WooCommerce supports taxes. In fact, it has built-in support for calculating taxes based on your location and the location of your customers. You can also set up different tax rates for different products and locations, and WooCommerce will automatically calculate and apply the appropriate taxes at checkout.

Additionally, WooCommerce allows you to display tax totals on your product pages and at checkout, so your customers will always know how much they are being charged in taxes.

The SEO Advantage

Regardless of how far social media marketing has progressed, one customer channel will always be the first to express its opinion. And that’s SEO (search engine optimization). If you’re serious about growing an online business, you’re going to need a strong SEO strategy. When you use WooCommerce to build your online store, you’re already ahead of the game when it comes to SEO. WordPress is one of the best platforms for SEO optimization and WooCommerce runs on WordPress making it SEO friendly as well. So, it’s no surprise that all of the professional WooCommerce SEO experts are enthusiastic about WordPress and WooCommerce features.

Can I sell products worldwide using WooCommerce?

Yes, you can use WooCommerce to sell products worldwide. WooCommerce is a flexible and customisable e-commerce platform, so you can set up your online store to sell to customers in any location.

This includes configuring your store’s currency and language settings, as well as setting up shipping options and taxes for different countries

Additionally, WooCommerce integrates with popular payment gateways, such as PayPal and Stripe, which support a wide range of currencies and enable you to accept payments from customers around the world. Overall, WooCommerce makes it easy to sell products to a global audience.

Does WooCommerce support shipping methods?

Yes, WooCommerce supports various shipping methods, including flat rate, free shipping, and local pickup. You can also use WooCommerce to calculate shipping rates based on the weight and dimensions of your products, as well as the location of your customers.

Additionally, WooCommerce integrates with popular shipping carriers, such as USPS, UPS, and FedEx, so you can offer your customers a range of delivery options. Overall, WooCommerce provides a lot of flexibility when it comes to setting up and managing your shipping methods.

Allegro Logistics and WooCommerce

Allegro Logistics provides growing e-commerce brands with technology-led fulfilment solutions, aided by purpose-built integrations from our chosen WMS (Warehouse Management System) software, Mintsoft.

Our centralised WMS software within Mintsoft allows us to successfully integrate with a wide range of popular e-commerce and courier platforms, such as WooCommerce, streamlining your fulfilment fast.

We can fulfil your platform and connect you to a trusted network of couriers. With us, you’re free to grow.

Get in touch by requesting a quote today. >

Start your eCommerce journey the right way by working with an all-in-one platform that is quick, safe, user-friendly all while being flexible enough to expand alongside your business.

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